Are you developing a B2B Industrial Marketing / PPC / B2B content strategy? What’s working and what can use a tune up? How are you going about identifying and enrolling a cross functional team?

Because for B2B companies to succeed, it is imperative for the whole business to join in. It’s not about selling more widgets, it’s about making an organizations that delivers services the customer wants and needs. Product development, alongside operations – how a solution is born and how it’s delivered – and what we learn in between need to be part of it.